- Training
- Service
- Promotion
- Schedule
- Testing Center
- News
- Contact
10/27/2022
This dataset consists of orders made in different countries from December 2010 to December 2011. The company is a UK-based online retailer that mainly sells unique all-occasion gifts. Many of its customers are wholesalers.
Click here to download the file
|
Variable |
Explanation |
|||
|
InvoiceNo |
A 6-digit integral number uniquely assigned to each transaction. If this code starts with letter 'c' it indicates a cancellation. |
|||
| StockCode | A 5-digit integral number uniquely assigned to each distinct product. | |||
|
Description |
Product (item) name. |
|||
| Quantity | The quantities of each product (item) per transaction. | |||
|
InvoiceDate |
The day and time when each transaction was generated. |
|||
| UnitPrice | Product price per unit in sterling (pound). | |||
|
CustomerID |
A 5-digit integral number uniquely assigned to each customer. |
|||
| Country | The name of the country where each customer resides. |
Citation: Daqing Chen, Sai Liang Sain, and Kun Guo, Data mining for the online retail industry: A case study of RFM model-based customer segmentation using data mining, Journal of Database Marketing and Customer Strategy Management, Vol. 19, No. 3, pp. 197-208, 2012 (Published online before print: 27 August 2012. doi: 10.1057/dbm.2012.17).
12/11/2025
